Social media and Internet marketing needs to be at the forefront of your business strategy, regardless of your size or industry.
Leveraging platforms such as Facebook, Google+, Twitter and Pinterest will allow customers to connect with your business on many levels, enabling your company to elaborate on its brand identity. Social media creates top of mind awareness for prospects who are following your brand, facilitating communication directly with potential customers. The many layers of depth your business can utilize socially will give your business a well-rounded image for anyone considering your product or service.
Advantages of Social Sharing.
Posting discount and other promotional offers on Twitter or Facebook may do nothing more than lose followers. We are all inundated by advertising every minute of every day and we’re getting pretty good at blocking out this type of unwanted messaging. Companies that find great success in social media management and other mediums of Internet marketing have done so by engaging their audience with fascinating articles, stunning videos or blogs that are memorable and interesting. Engaging your social network in this manner will drive traffic to your website and ultimately place your business ‘top of mind’ the next time your audience is in the market for your product or service.
Far beyond the many obvious advantages your business can utilize through social media and brand communication is the impact it has on your search engine rankings. One powerful and key element to good SEO (search engine optimization) is measured by social media links. These social signals such as follows, likes, shares and other bookmarks will give your website a boost over non-social competitors.
Help with Internet Marketing.
The main problem with managing your social media and Internet marketing channels effectively is that it takes time – time you should spend running your business. We can create a social media management strategy that will give your brand a powerful online presence, generating exposure and new opportunities for your brand. Whether you’re a small business just getting started or a large company that needs new direction, we have solutions for every level and budget. Our social media and Internet marketing services include:
- Social media account creation
- Social media advertising campaigns
- Social branding, including custom logos and cover images
- Blogs & sharing activity
- Reputation management
- Forum & follower engagement